Grow your sales
Transform your sales performance with Lammore Training
Download a summary of The Single Sales Principle, the best-selling book by Lammore founder Mark Blackmore, and the foundation of the Principled Selling Series philosophy and learning programs, a compelling insight into the profile of a 21st century sales person.
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HOW LAMMORE HELPS OUR CUSTOMERS GROW THEIR BUSINESS AND OPPORTUNITY THROUGH SALES DEVELOPMENT
Online Supported Self Study
Set your own learning deadlines but know that scheduled tutor support is available to enhance the learning process
Online Tutor Led
Replicating a scheduled and fixed duration classroom environment with collaborative online tutor led sessions
Workshops & Keynotes
From in person classroom training to inspirational live sessions to kickstart your event
Customized Programs
Build your own program using the module library from the Principled Selling Series to meet specific team based goals and challenges
Pilot Programs
Lammore incentivizes you to not just consider our sales development solutions but actively participate in them
Learning Grants & Scholarships
Enquire about our financial aid opportunities for appropriate organizations and individuals
The principled selling series
The Principled Selling Series is the proven 21st century approach to client centric selling, endorsed by the UK awarding body The Institute of Sales Management and Highly Commended by the British Excellence in Sales & Marketing Awards

Program 1 - Creating a Winning Proposition
All to often business people struggle to make an impact because they haven’t answered the question, “why me?”
This program considers the psychology of sales and what drives clients to make purchasing decisions, and motivates them into making purchasing decisions.

Program 2 - 5 Steps to a Successful Sale
Selling is as much of a science as chemistry. If hydrogen is add- ed to oxygen in the right proportions the end result is water. Successful selling is no different and this program builds on the Principled Selling Series formula to grow sales results. Specifically the 5 steps - “Engage, Excite, Probe, Propose, Close.”

Program 3 - Closing the Sale
The process of negotiation and agreement is in fact the same whether you are buying or selling. This program is focused on the creation of win-win agreements based on the clear and effective demonstration of value and credibility.
Customers who talk about us
We are proud of the help that we have provided our global customers and they are delighted with their development.

ElectroLux
Lammore are excellent trainers. The programs are engaging and motivational.

Yell
The sales team was inspired and confident following the training program and we have had outstanding success using the skills taught. As a result, our latest campaign produced the best ever set of results in Yell’s history.

AutoTrader
Head and shoulders above any sales training experienced. Lammore’s unique approach to sales is second to none.

Hellman Worldwide Logistics
11/10. An absolutely fabulous and engaging program. Performance is 158% better quarter on quarter post program completion.

Thank you from the Adwords team for an outstanding training experience. We have matured and improved our skills as a result. Lammore Training is an outstanding experience.

Leeds University Business School
The feedback from the Executive MBA students was amazing. The program was extremely engaging and very interactive. Lammore comes highly recommended.